Product designer helping early‑stage teams turn ideas into products people can actually use

What I do

Three things I bring to a product team

• UX research and flows

  I start with interviews and surveys, then map the journey before drawing a screen. On FSTA that research moved the product from finding a station to knowing its status before you set off.

  See it in FSTA →

• UI and design systems

  I design flat, consistent screens with a component set the developers can build from. MedViva's screens share one hierarchy so the most important action is always within reach.

  See it in MedViva →

• Product strategy

  I help teams decide what to build first and what to leave out. For Proplink that meant putting price and fees early, because trust is what turns interest into an inquiry.

  See it in Proplink →

How I work

Six steps, from first call to handoff

1. 01

   Discovery call

   I talk through your goals, users and constraints with you so I start on the right problem.

2. 02

   Understanding the problem

   I define the core problem from user needs, business objectives and context.

3. 03

   Research and insights

   Interviews, market analysis and competitor reviews ground every decision in evidence.

4. 04

   UX strategy and wireframes

   User flows and wireframes outline the experience so you can react before any visuals exist.

5. 05

   UI design and prototyping

   High-fidelity screens and an interactive prototype, consistent with your brand.

6. 06

   Testing and handoff

   I test with real users, refine, then hand over developer-ready files and stay available.